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Who we are
Dialogue that moves communities forward.
Punjabi Samvad is a national non-governmental organisation rooted in Punjab. We address social issues through education, public awareness, community participation and creative communication.
2004Two decades of community-led work
Rooted in Punjab
working with a national outlook
working with a national outlook
Creative advocacy has been part of our work from the beginning.Our roots
A local response grew into sustained social action.
Punjabi Samvad began when Amit Bawa and Jyoti Bawa decided to respond to gender discrimination and other social concerns they saw around them. The organisation was formally registered in 2009.
What started as a local effort has grown into more than two decades of work with women, children, young people, schools, communities and institutions.
Samvad means dialogue. For us, it is a practical way to help people discuss subjects that are often ignored, misunderstood or surrounded by stigma.
What we work on
Different concerns. One connected view of community well-being.
Community health
Health check-ups and practical guidance
Substance-abuse awareness
A book that brings addiction into public view
How we work
Start by listening. Build with care. Learn as we go.
Workshops, expert sessions, theatre, film, literature, internships and institutional partnerships are chosen for the people and the issue, not for a fixed template.
Listen
Understand the people, context and need before designing an activity.
Collaborate
Work with credible experts, community voices and institutional partners.
Make it useful
Use language and formats that make reliable information easier to act on.
Improve
Track delivery, listen to response and refine programmes through experience.
Creative advocacy
1,100,000+ people reached.
Khooh Bolda Hai brought female foeticide and discrimination against girls into public conversation. Theatre, film and writing remain central to how we make difficult subjects easier to face.
An inclusive India where dignity and opportunity are not determined by gender or circumstance.
We work through education, awareness, skills and creative communication while protecting the language, art and cultural heritage that help communities understand who they are.
The principles behind our work
- Dignity and empathy
- Equality and inclusion
- Integrity and accountability
- Participation and informed choice
- Creativity with purpose
- Respect for culture
Punjabi Samvad today
Grounded where the work began, building for a wider reach.
Headquartered in Amritsar, Punjabi Samvad remains close to the communities at the centre of its work. President Jyoti Bawa leads the organisation and continues the work she began with Amit Bawa.
The purpose remains clear: address neglected issues honestly, create space for participation and build programmes people can use.
Read our story